Working for a better tomorrow

Our Vision

Our Foundation is committed to nurturing responsibility and ownership for the betterment of society and the environment. With a name that serves as a reminder to invest time regularly, we encourage active engagement. We strive to foster collaboration, urging individuals to contribute their skills and resources, while also exploring alternatives to single-use plastics (SUP) and promoting sustainable practices. Through education and awareness, we inspire people to take action and make a positive impact. Together, we can create a brighter future for all by investing in society, the environment, and seeking sustainable alternatives to SUP.

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Wet Waste

Wet Waste

Dry Waste

Dry Waste

Hazardous

Hazardous

About The Founders

Why Waste Wednesdays emerged as a campaign in early 2021, initiated by two senior doctors and an IIT Delhi B.Tech. student. Their mission centered around raising awareness about waste management and reducing the use of single-use plastics. Collaborating with civic authorities, they organized various activities such as awareness drives, puppet shows, workshops, and talks across different areas in Delhi. The campaign has distributed over 10,000 cloth bags, aiming to inspire people to transition away from plastic bags. With its significant public attention and support, Why Waste Wednesdays has garnered recognition.

One of the founders, with extensive experience of over six years in community-level waste management, has achieved remarkable success in challenging projects involving behavior change, waste management, wet waste composting, social responsibility, and water conservation. Her initiatives also encompass providing free biodegradable sanitary napkins to underprivileged women. By focusing on strategies that bridge awareness and practical implementation, Why Waste Wednesdays aims to drive tangible impact.

Dr. Ruby Makhija

Dr. Ruby Makhija

Opthalmologist

Dr. Praveen Makhija

Dr. Praveen Makhija

Pediatrician

Other Initiatives
Vikalp

Project Vikalp was initiated on November 29, 2021, at Green Park Main Market, and has since expanded to establish numerous additional stalls.

Currently, there are over 750 operational stalls across more than 500 markets in Delhi.

Bartan Bhandar
Bartan Bhandar

Bartan Bhandar aims to reduce the consumption of disposable crockery and utensils by offering them free of cost to individuals and organizations for their functions, bhandaras, and gatherings. By providing these alternatives, the project significantly reduces the burden on landfill sites caused by disposable plastic waste.

Other Initiatives
RRR Centre

Addressing critical environmental issues, the RRR Centre actively collects plastic waste and electronic materials. The collected plastic and electronic waste is responsibly routed to recycling facilities, alleviating the strain on landfill sites.

Azadi ka Amrit MahotsavVikalpMunicipal Corporation of Delhi